
PORSCHE
BRAND APPROACH
Client ········· PORSCHE AG
Agency ········· Loved
Direction ······ Mieke Haase
Project status··︎︎︎ Rejected
Presenting a modern adaptation of Porsche's iconic logo, this new approach combines simplicity and versatility.
With reduced detailing, the logo maintains its distinctiveness while performing exceptionally well on digital platforms and electric vehicles.
Embodying the brand's heritage while embracing the digital era and electric mobility, this refined logo captures the essence of Porsche's legacy and future aspirations.
With reduced detailing, the logo maintains its distinctiveness while performing exceptionally well on digital platforms and electric vehicles.
Embodying the brand's heritage while embracing the digital era and electric mobility, this refined logo captures the essence of Porsche's legacy and future aspirations.






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